OUR STORY

 
  • • Leading Medicated Products For Bumps & Irritation
  • • Luxury Spa Quality Pre & Post Hair Removal Care At Home
  • • Highest Quality Ingredients In The Industry
  • • A Complete Collection Of Gentle, Innovative And Highly Effective Formulas
  • • Naturally Derived Fruit Extracts And Botanicals
  • • Three Decades Of Grooming And Body Care Excellence
  • • Long-Lasting Results At Accessible Price Points

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    A PIONEER IN GROOMING

    Founded in late 90s, Bikini Zone instantly pioneered the grooming category with the release of its lidocaine-based medicated crème and gel after-shave products. Today, Bikini Zone is America’s most trusted solution for bikini area shaving and post-shave care. The Bikini Zone continues to be at the forefront of innovation, quality and science for a pain-free shaving experience and exceptional product standards. With our team of chemists constantly on the outlook for the best botanicals, new market trends and technologies, we develop new products for the beauty and personal care industries.

    Our mission is to keep our customers looking and feeling healthy, smooth and sexy.

     

     

    INNOVATIVE TREATMENTS

    Bikini Zone, in alliance with its state-of-the-art manufacturing capabilities, invents and develops new treatment products featuring the best quality natural ingredients derived from fruit extracts and botanicals. Our manufacturing partner, based in the US, allows us to apply the latest innovations, industry expertise and consumer trends to provide the highest quality products to stay ahead in the industry.

     

    Tagline: Effortless Beauty

    Mission:

    Provide an “at-home luxury spa experience” for looking and feeling your best, affordably and easily.

     

    DNA:

    Reliable, Affordable, Effortless

     Deliver a lidocaine based Medicated Cream to address the itching, irritation and pain associated with shaving the sensitive areas of a woman’s body.

     Introduce a Hair Inhibitor to help slow hair regrowth between shaving or waxing. Proven to be the most cost effective way to reduce the number of expensive waxing and other treatments required periodically.

    Introduce convenient pad form Ingrown Hair Relief that treats the bikini area condition. Easy- to-use and portable pads that avoid painful, irritating ingrown hairs.

    Provide an Exfoliating Gel that clears the skin from dead skin cells, cleanses and prepares skin for a smooth treatment.

    Deliver a clear Anti-Bumps Shave Gel to help you navigate the bikini area with precision and avoid nicks and cuts.

    With 5.0 million happy customers and growing, Bikini Zone is your “in the shower” best friend.